Skincare trends are booming on social media, with millions of posts offering advice. However, not all tips are backed by science. Actress Ester Expósito recently shared her exfoliation trick using coffee grounds, but dermatologists warn that this can damage the skin. With over 18.4 million posts under #skincare on TikTok, misinformation is widespread. To clear up common misconceptions, Wallstreet Updates consulted four leading dermatologists on the best skincare practices and the biggest mistakes people make.
The Minimalist Approach to Skincare
Dr. Alexandre Docampo, a renowned dermatologist, believes in keeping it simple. “I focus on scientifically proven steps to improve skin health,” he explains. His routine includes cleansing with a gentle scrub, applying SPF 50 sunscreen in the morning, and using a 1% retinol preparation at night. However, he warns against overuse of products: “Many creams are marketed without any active ingredients that provide real benefits. Applying too many products can also lead to irritation and disrupt the skin’s balance.”
A key tip from Dr. Docampo is sun protection. “Photoaging and skin cancer are preventable. Sunscreen should be a daily essential,” he emphasizes. He also advises beginners to start with a lower retinol concentration, such as 0.2%, before gradually increasing it.
The Three Pillars of Skincare
According to Dr. Gadea Braceras Rincón, an effective skincare routine is built on three core steps: cleansing, transformation, and protection. Her morning routine includes facial cleansing, followed by an antioxidant serum with vitamin C or niacinamide, and a broad-spectrum SPF 50 sunscreen. At night, she double-cleanses using micellar water or oil-based products, followed by a gel cleanser. She then alternates between retinoids and hydroxy acids for skin renewal.
“Skincare is personal,” Dr. Braceras notes. “Routines should adapt to your skin’s changing needs, whether you’re dealing with acne, rosacea, or dryness.” One major mistake she highlights is neglecting sunscreen. “Many people believe tanning gradually is safe, but that’s false. Tanning is a defense mechanism, and no tan is a healthy tan.”
Dr. Braceras also warns against following skincare trends blindly. “Just because an influencer recommends a product doesn’t mean it’s right for your skin. Always consult a professional before trying new treatments.”
Selecting the Right Products Matters
Dr. Natalia Jiménez of the Pedro Jaén Group follows a straightforward routine: cleansing with liquid soap, using an exfoliant occasionally, and applying vitamin C serum in the morning. She finishes with sunscreen and, at night, applies a 0.5% retinol cream after cleansing.
“Less is more,” she says. “Everyone’s skin is unique, so it’s important to choose the right products and not overload your skin.” She adjusts her regimen seasonally, reducing retinol use in summer and incorporating hyaluronic acid for hydration.
Consistency is crucial for results. “To stay on track, I keep my products in sight,” she shares. She also highlights the importance of a diet rich in antioxidants to support skin health from the inside out.
The Risks of Over-Hydration
Dr. Cristina Eguren, founder of Eguren Clinic, warns against excessive moisturizing. “Too much hydration weakens the skin barrier, making it more sensitive and prone to dehydration,” she explains.
Her routine includes cleansing with a gel and scrub in the morning, followed by an oil-control toner, antioxidant serum, and sunscreen. At night, she cleanses again, applies niacinamide serum, and finishes with retinol.
Dr. Eguren also supplements her skincare with in-office treatments like intense pulsed light (IPL) therapy and neuromodulator injections. “Recently, I had a focused ultrasound (HIFU) session to improve skin firmness,” she shares. She stresses that lifestyle factors such as diet, sleep, and stress management play a crucial role in maintaining healthy skin.
While social media is a great platform for learning about skincare, it’s essential to filter advice through expert knowledge. Dermatologists agree that simplicity, consistency, and science-backed products lead to the best results. Overloading your skin with unnecessary products or following unverified trends can do more harm than good.
